Cut through with effective communications

PR is a key component of the marketing mix. In today’s climate it is important more than ever for business to communicate consistently and regularly with a number of key stakeholders – employees, investors, the community and the media through a strong communications plan.

We have speciality expertise in B2B public relations with key business and finance media such as The Australian Financial Review, BRW and Sky Business News. We regularly monitor the business media and keep abreast of what is being covered and what is topical.

We recommend a targeted approach when embarking on any PR program. It is important to know your target media and approach PR as an ongoing and long-term strategy with realistic objectives.

We have been delighted to help companies progress from having no media presence to a strong media profile in their targeted media. Newport Consulting is one such client – click here to find out more about their experience.

We can develop a 12 month PR plan for you with a range of targeted campaigns and activities. We can also support individual project work from writing a media release that will get attention to generating a targeted media list, preparing media profiles and media kits, scoping out profiling opportunities and speaking engagements to developing white papers, surveys and other reports.