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IDEAS selects M&C to drive high-level awareness campaign

IDEAS (Information on Disability Awareness & Education), an independent information provider for people with disability, has engaged Manning & Co. to drive a high-level awareness campaign around the NSW Government’s decision to cut their funding in June 2018.

As marketing partner for IDEAS, M&C will develop a petition calling on the Government to reverse their decision to cut IDEAS’ funding; develop thought leadership content; pitch to the media, and facilitate media interviews for the IDEAS team and disability advocates.

This partnership is a timely one, given M&C’s increasing focus on social impact causes, community participation and the not-for-profit sector. We are very excited to raise IDEAS’ profile and promote awareness of the life-line they provide for people with disability – especially people living in regional and rural Australia.

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