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Championing inclusiveness and diversity across the region

Championing inclusiveness and diversity across the region

By Gemma Manning  This year, I made the risky decision to relocate to Singapore to further drive the expansion of my two interconnected companies, Gemstar Technology (a tech launch-pad) and Manning & Co (a strategic marketing consultancy). The move has been hugely positive in many ways. Unfortunately, it has also

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By Gemma Manning  After starting my first business, Manning & Co, in Australia and expanding my second business, Gemstar, into Singapore to take innovative ideas to market in the region, I know only too well the importance and the challenges of building a strong company culture across borders. Both Manning

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How to build a strong company culture across different geographies

How to build a strong company culture across different geographies

By Gemma Manning  Building a truly regional team adds immense cultural and economic value in the bigger picture – as I have seen with the evolution of my own businesses. Both Manning & Co and Gemstar have transitioned over time to become truly regional businesses, with our ever-expanding team now

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A day in the life of Account Manager at Manning & Co, Prue Roberts 

A day in the life of Account Manager at Manning & Co, Prue Roberts 

Bianca Benjamin, Client Services Executive at Manning & Co, chatted with Prue Roberts about her always-on role as Account Manager for a diverse range of clients, as well as Prue’s personal experiences and insights working in the marketing industry. B: Can you tell me how long you’ve been working at

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Why we should foster young entrepreneurs across the South-East Asia region

Why we should foster young entrepreneurs across the South-East Asia region

By Gemma Manning In early April, I embarked on one of the most challenging chapters of my career so far: relocating to Singapore to launch my company Gemstar’s first ever Young Entrepreneur’s Program in partnership with Murdoch University. I can hardly believe that I’m now here in Singapore, settled in

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Focus on the ‘why of strategic marketing

Focus on the ‘why of strategic marketing

By Gemma Manning  In the beginning stages of growth, many new businesses struggle to identify the ‘why’ of their business plan. Yet the ‘why’ – the reason why your company exists and what it stands for – is fundamental to getting your business off the ground and driving long-term success.

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4 top tips on how to elevate your business to the next level

4 top tips on how to elevate your business to the next level

By Gemma Manning In today’s fast-paced business world, there is much hype and excitement around becoming an entrepreneur and launching a start-up. We tend to glamourise entrepreneurship, believing that anyone can ‘make it’ if they just work hard enough. Yet this view doesn’t always reflect the gritty, day-to-day reality of

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The challenges of moving to Singapore as a mumpreneur

The challenges of moving to Singapore as a mumpreneur

By Gemma Manning  This month, I embarked on one of the most challenging chapters of my career so far: relocating to Singapore to launch Manning & Co’s sister company, Gemstar’s, first Young Entrepreneur’s Program in partnership with Murdoch University. On my last day in Sydney, it was such a strange

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The business of sisterhood & mentorship

The business of sisterhood & mentorship

By Gemma Manning  A culture of sisterhood in business is about guiding and inspiring others to succeed and thrive. Like any partnership, successful mentoring relationships between women require perseverance, patience, and resilience – but they are well worth the effort and can make all the difference in lifting women in

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Become a marketing-led company in 2017

Become a marketing-led company in 2017

By Gemma Manning In today’s customer-driven environment, a marketing-led company aims for sustainable business growth by investing in the customer experience as the top priority. In contrast, a sales-driven approach is typically short-term and transactional. In 2017, leaders need to invest in putting the customer experience first, ensuring that marketing

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